The Alphabet of Personal Finance: Why Saving Comes First

“A” comes before “B.” It’s simple don’t confuse this, unless you want to fail your personal finance alphabet.  Your money game is exactly like rugby; a kick conversion comes after the try. Speaking of tries, I am busy writing this while watching the Springboks vs. the Barbarians. Official international rugby season 2026 the Boks are here, time to save some boerewors rolls for a braai!

Saving comes before investing. It is the start of the wealth-building journey.

​Most people fail to invest because they want investment returns before developing the discipline to put money aside. They miss the pattern. Sometimes these two terms are confused, but just don’t use them interchangeably in your personal finance. Let’s look at how this plays out in real people’s lives.

Don’t Treat Your Savings Like Leftover Braai

Saving is an integral part of who we are; this is the reason we often have leftover braai in the fridge. But please, don’t treat your savings as leftovers. Save first and spend the leftovers. That habit eventually leads to investing if you are intentional.

​Saving money usually means keeping cash somewhere safe and accessible, such as a bank account. While this is ideal for short-term needs, it’s not optimal for building long-term wealth. Investing, on the other hand, is putting your money to work so it can generate more money.

Let’s be practical and use an analogy. Both you and I have valuable R500. I bury mine in my backyard; I am happy because no one knows my cash is there. You lend your R500 to Mr Khumalo, your next-door spaza shop owner. He then pays you back the R600, since his business did well as a result of your money. You are an investor; I am a saver. Your initial R500 earned a 20% return. My money, therefore, will lose value over time, while yours increases. In essence, your money earned a return since it was put to work. My R500 loses value; remember, inflation is the silent killer of your money.

Saving vs Investing: What is the Real Difference?

  • Saving money is putting money aside, either for an emergency fund, or for your next holiday to the Berg. Any money you intend to spend also falls in this wallet.

  • Investing is putting your money to work, which is way better than just storing cash. This is buying assets that can grow in value over time. Like company shares, physical businesses or property.

Building an Emergency Fund vs. Long-Term Wealth

​Saving money is necessary, particularly for short-term goals, the emergency fund wallet. This is money that stays as cash and is used “just in case.” You could lose your job, face mechanical issues with your car, or run out of groceries. This cash must be just that: cash. It needs to be easily accessible, preferably in a bank account.

​The investing part is money for long-term use. This is freedom money, retirement money, etc. This should be invested in long-term assets such as Exchange Traded Funds (ETFs), whether through a Tax-Free Savings Account (TFSA), Retirement Annuity (RA), or pension fund.

How to Outrun Inflation and Start Growing Your Money

The golden rule is knowing which one is which, and how to use both. As excellent as it is to put money into savings, don’t end there but do start there.

​Saving money is collecting seeds, and investing is planting those seeds and hopefully gathering a bigger harvest. Investing is the foundation of building wealth; for most people, building meaningful long-term wealth is extremely difficult without investing. Investing is about growth. It is the process of making something bigger rather than simply keeping it. Keeping is the first principle, and growing is the ongoing mechanism.

Your challenge this month is to allocate a portion of your income to investing. Start at the grassroots. Learn what an Exchange Traded Fund (ETF) is and how to invest in one. Put that R500 you don’t want to spend to work and start your long-term wealth-building garden. The results may surprise you.

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